« Back to full program listing
Master of Business Administration - Marketing
Interested in developing your marketing leadership skills?
This program provides students with the opportunity to build the skills needed to make critical marketing decisions for international, multinational, and domestic markets. Colorado Technical University offers a Master of Business Administration-Marketing degree accredited by the Accreditation Council for Business School Programs (ACBSP)
Explore core business skills as well as marketing research, international marketing, e-marketing, and customer relationship management skills.
The MBA— Marketing program is designed to prepare you to:
- Analyze and understand data and trends
- Develop marketing plans including pricing, product placement, and promotion
- Know how to perform consumer/customer analysis
- Understand distribution strategies
Concentration courses include Marketing Research Methods, Marketing in the Digital Age, International Marketing and a capstone course where you will be expected to run and lead a simulated $100 million business in a safe environment. This simulation is rigorous and involves research and development, marketing, production and finance as well as team and leadership skill development.
CTU Made The List of Best Online MBA Programs.
Ranked among the best online MBA programs by U.S. News & World Report.*
Disclosures
*See our rankings at: https://www.usnews.com/education/online-education/colorado-technical-university-126827/rankings
For important information about the educational debt, earnings, and completion rates of students who attended this program, go to www.coloradotech.edu/disclosures. CTU cannot guarantee employment or salary. Not all programs are available to residents of all states.
